| | | | | party going. It has also made advancement by |
| Whirlpool refrigerators have particularly performed | | | | retaining the ice even in power cuts. It maintains the |
| well and their cooling solutions have been famed. | | | | ice for around 12 hours in case of power cuts. Such |
| They have recently launched a new series of | | | | unique technologies are making whirlpool’s mark |
| refrigerators which have gained popularity in this | | | | in the industry. Whirlpool has not initiated the twin |
| highly competitive market where players like | | | | door refrigerators in India. They are trying to reach |
| Samsung refrigerators, Hitachi refrigerators etc are | | | | the masses and adhering to Indian needs. Freezing |
| also producing equally unique products. | | | | requirements are not popular in the country and |
| Whirlpool has some innovations in their refrigerator | | | | hence they are trying to hold on to utilizing the space |
| technology. They have the ‘6th sense frost | | | | of the refrigerator. |
| control’ technology. This innovation enables | | | | Whirlpool has also introduced energy saving |
| automatic defrosting of the refrigerator. This saves | | | | capabilities in their refrigerators like Samsung |
| time on defrosting your fridge and later cleaning up | | | | refrigerators, Hitachi refrigerators and others have |
| the mess. They have also included the extended | | | | introduced. Whirlpool’s energy saving technology |
| cooling option to give better air circulation and | | | | enables 30% saving of electricity usage. Such |
| dedicated cooling to all parts. Whirlpool has lived to | | | | innovations are helpful in maintaining the mounting |
| custom themselves to the Indian scenario and hence | | | | electricity bills and also doing a bit for the |
| their latest ‘Fusion’ series refrigerators have | | | | environment. Such small savings prove to be fruitful. |
| not included the separate freezer option utilizing the | | | | Whirlpool’s after sale service is also renowned |
| space for food storage only. Such a range would not | | | | for their quick response and pleasant customer care. |
| please few buyers but this one is made for the | | | | Attentive after sales is required in maintaining the |
| masses keeping in mind the Indian buyer. | | | | image of the brand and giving customer satisfaction. |
| Whirlpool has also evolved this unique technology | | | | Whirlpool has Direct cool, Frost free and Frost control |
| which speeds up the process of ice making. It | | | | range of refrigerators in their smart collection suiting |
| promises to make ice 30% faster hence keep the | | | | various buyers and budgets. |